Beyond the Rock is a six-month charity cycling project that aims to help the Gornja Bistra hospital, where more than a hundred chronically ill children are permanently hospitalized, through several unusual cycling events.
The protagonist is Siniša Babić and his venture to participate in the 4000 km ultra-marathon: Race to the Rock in Australia.
Services on this project
- Design and concept of the project
- Project production and organization
- Finding and coordinating all partners
- Evenet management
- Design of the logo, visual identity and all visuals
- Crowdfunding campaign
- Marketing and PR strategy and execution
From the media
Results and partners
Donated funds for the Gornja Bistra hospital, where more than a hundred chronically ill children stay.
Creation of a media-attractive and structured half-yearly project for the involvement of partners and individuals, primarily cyclist athletes.
Partners
- Gornja Bistra Children’s Hospital
- Bar Botaničar
- Vita Fitness & Spa
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